Idli / Dosa Batter. iD’s batters have a shelf life of three-to-seven days. We used common sense to be at the forefront of innovation. Before purchasing id idli dosa batter I was experimenting with other dosa batters which are available in market. Whether it’s our award-winning, boat-shaped, reusable packaging for the idli-dosa batter or our authentic South Indian Filter Coffee that comes in a unique ready-to-use liquid form, we are always trying something new. Under close watch, the grains and pulses are separately ground to a specific consistency with a dash of salt. Mr T & I rejoice at the thought of crisp dosas for breakfast — and ID Foods Bangalore makes that dream come true! Fermentation to right degree is key. it can be monotonous to have the same plain dosa variation every day, and hence a variation is introduced. Sale of expired batter will not be permitted. You can use this mix for preparing plain dosa, masala dosa, butter dosa and other variants of this delicious food item. iD would like to be in a state where there will be a greater degree of predictability in its operations. The idea was introduced by PC Musthafa when his cousin, who had a kirana store constantly complained about the quality of dosa and idli mixes produced by the local vendor. as i mentioned earlier, dosa recipes are very common breakfast recipe in most of the south indian households. ID Idly & Dosa Batter is made from freshly ground, finest quality rice, urad dhal, methi seeds, RO purified water and pinch of salt. By 2009, we were supplying 3,000 kilograms of batter to stores in Bengaluru, clocking an annual revenue of Rs 1 crore. Look for batter with a shorter shelf life as it’s less likely to have cooking soda or other additives. Since all the products sold by iD Fresh Foods had short shelf life, anywhere between 4 and 7 days, forecasting demand accurately is important. Min order quantity: 1 carton ️ Seller based in United Arab Emirates ️ SKU: 6291104183568 ️ For dosa - add water. Our traditional idli dosa batter is made in that ratio exactly. Now, our vision is to become a fully organic company that makes organic food affordable and accessible for all. When traditional manufacturing failed to match our business expectations, we collaborated with a German company to co-develop a machine that could make 4,500 kg of batter an hour—100 times the output of traditional machines! Our foods are very much the same. It was a common sight back then to see readymade idli-dosa batter being sold in unhygienic plastic covers sealed with rubber bands. iD would like to be in a state where there will be a … The company provides 55,000 kgs of Idly/Dosa batter per day, with other yummy products like Parotas, Vada batter, Chapati and paneer among others to more than 30,000 retail outlets. The packets are filled, weighed and air-sealed so your batter has no contaminates before they are sent to the blast freezer. From setting up a rickety candy shop in my Kerala village to saving up to buy three goats—and then, a cow—and selling milk, the want of capital was never a deterrent for my business plans. There is an entrepreneurial spirit in each one of us. add more based on your taste. Our hygienically ground white batter can make the softest of softest idli’s. Made with no added preservatives, it gives you the true taste of barnyard millet. How do we emerge stronger? Of the 100 packets delivered, 90 were returned—and this continued for three agonising months! For, as the son of a daily wage labourer for whom three meals a day was once a luxury, money will always be the means to an end. “iD Fresh products are 100 per cent natural without any preservatives or additives in it,” says Mustafa. All of ID Fresh’s products to date have a shelf life of 1-3 days. The finely ground rice, urad dal, and methi are now combined. iD Fresh Food was in expansion phase and adding several outlets to its distribution network. The technique The toughest part about crafting the perfect dosa is pouring the batter on to your non-stick pan or tava. #Innovember #EverybodyCanVada pic.twitter.com/Rcejya7h2I. We combine Bloomberg’s global leadership in business and financial news and data, with Quintillion Media’s deep expertise in the Indian market and digital news delivery, to provide high quality business news, insights and trends for India’s sophisticated audiences. The shelf life of dry batter is up to 1 year Small-scale entrepreneurs can find their market easily. For, where else would we find a bigger market for idli-dosa batter! The Best Quality of rice, urad dal, and methi is sourced and stored in a clean and dry warehouse.The ingredients are then lifted into the manufacturing unit. Also find here related product comparison | ID: 19290330488 75 only and can make 15-16 dosa or idly with it so not even Rs 4.3/dosa Dosa mass must be consumed within 7 days after the date of manufacture, which means that no preservative is added to the amma dosa dough.. For idly's use batter as it is. Idly Dosa Batter Pouch - Buy Food Pouches at best price of Rs 220/kilogram from Multiflex Packaging (India). The softest idlis are made from ingredients that are allowed to take their time to absorb just the right amount of water. The coffee decoction is the first with a much longer shelf life. Similarly, re-entering the Chennai market, as a parota company and then slowly building a trusted network with retailers, was a strategic victory. “At iD, the products are devoid of preservatives with a shelf life of around 3-7 days. It’s the love and care she puts into her cooking, and the sheer freshness of the meal itself that comforts you. From the fields till it reaches your table, we make sure everything we make and every step of the process follows two rules - keep it natural and keep it clean. We continued to push our product with retailers as well as consumers. But coffee appealed to the ID Fresh team, it was seen as the most fitting accompaniment to idlis, dosas and parotas. iD Fresh is determined to find a sustainable replacement for plastic packaging—even if it is at the cost of profit margins. Shelf life 14 days when kept under refrigeration(5°C) Especially with key decisions, such as deciding on investors. iD FRESH FOOD: A COMPLIMENT TO HEALTHY HOMEMADE COOKING Rizwana M., Ramaiah Institute of Technology ... First mover in RTC category of idli dosa batter Quality in terms of ingredients, freshness and ... Perishable nature of the product/short shelf life The cold storage chain is crucial to maintain the shelf life of the product. The batter then travels to retailers near you. Simply mix well, if water has separated during storage. In 2012, within months of exiting Chennai, we expanded to Mumbai, Hyderabad, Pune, and Dubai. In 2005, when my cousins—Abdul Nasser, Shamsudeen TK, Jaffer TK, Naushad TA—and I decided to start iD Fresh Food, we had no idea that one day we would be clocking monthly revenues to the tune of Rs 21 crore. With a good amount of micronutrients and dietary fibre, the Millet Amma Barnyard batter is an ideal start with a taste that can replace the traditional rice-based dosa or idli batter. With our innovative packaging, we have made it possible for everybody to Vada. (Photo: iD Fresh), PC Musthafa (left) and the ID Fresh Food team. “Idli and dosa batter has very short shelf life. And that’s when we decided to expand to Chennai. That’s one of our biggest USPs,” he said. About 15 years ago, when my cousins ran a kirana store in Bengaluru and I worked with a top multinational, we used to spend hours discussing prospective business ideas. Read about company. Get contact details and address | ID: 21487165062 They can maximize profit if they can distribute the batter themselves. iD started with packaging Idly-Dosa batter and has since diversified into Malabar Parota, Wheat Parota, Chapati, and Chutneys. With our cold-chain management, we ensure that all our products are maintained at a temperature between 0 to 4 degrees Celsius, till it reaches the consumer. When the other brands were focused on increasing shelf life by adding additives, iD intended on doing the exact opposite. Transportation is difficult to transport the batter to all the customers even though we have enough customers. Photo: iD Fresh. It is nutritious and tastes good. Which means transporting them to the US will be a huge task. They recently introduced natural curd and paneer too. Participants of the ‘Meet Your Neighbour’ initiative. Their faith and dedication have driven us to greater heights. The gluten-free content helps improve cholesterol level, digestive system and increases energy. (Photo: iD Fresh), Missing BloombergQuint's WhatsApp service? Note - mildly salted. With our new proposition #MadeWithLove, we look to redefine the language of love, through food. Aarogya Kitchen - Offering Rice 1Kg Dosa Batter, Energy: 172.5 Kcal, Packaging Size: 1 Kg at Rs 45/litre in Ghaziabad, Uttar Pradesh. We made conscious efforts to hire young talent from remote villages and small towns, and trained them in manufacturing and sales. Besides idly/dosa batter, their ready to heat and serve Parotas are also quite popular in the market. Bloomberg | Quint is a multiplatform, Indian business and financial news company. Shelf Life - 8 Days if refrigerated. Add only when you are ready to use it and only in that amount that you are using instead of the complete lot. Now without any delay, I will share how I made the batter and the idli and dosa. Brown rice batter is 100 % organic and higly nutritious and whole Wheat Parota, Chapati and. Around 3-7 days iD Kitchen - how iD Food is made in that amount that are! Even though we have enough customers how iD Food is made appealed to the batter in clean! 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